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How it works

Here is exactly what building a site looks like.

Four ways to start. An eight-step questionnaire that takes about ten minutes. A live preview that's a real site, not a wireframe. Chat-driven editing for anything you want to change. Most people publish a first version in under half an hour.

Step 1 of 5

Pick a starting path

The start screen offers four routes. Pick the one that fits how you want to begin.

🎨

Browse 27 templates

Scroll through 27 hand-crafted designer templates. Filter by site type (service, SaaS, restaurant, e-commerce, portfolio, etc.) or by style (Clean Minimal, Bold Editorial, Dark Modern, Brutalist, and others). Click one and BuilderWeb customises everything around your business.

✏︎

Design from scratch

Skip templates entirely. Go straight into the questionnaire and answer all of it yourself. BuilderWeb generates a custom layout from your answers. No template constraints, no starting opinions.

Quick Start

The fastest path. A pared-down questionnaire that hits only the essentials (brand name, industry, what makes you different) and lets BuilderWeb infer reasonable defaults for everything else. Five minutes to first preview.

Upgrade an existing site

Paste your old site URL. BuilderWeb pulls the existing copy, structure and brand details, then rebuilds them on a modern AI-search-ready foundation. You keep what worked. We fix what did not.

Step 2 of 5

Answer the questionnaire

Eight short steps. The full path takes ten minutes. Each step shows a live preview that updates as you answer.

  1. 01

    Tell us about your brand

    Brand name, industry, optional tagline, optional logo upload. The basics.

  2. 02

    Pick your colours

    Choose a palette mood (Bright, Calm, Deep, Warm, Cool, Dark, Mono). Each mood has 10 ready-made 5-colour palettes designed by hand. Or set your own background, text, primary, secondary and accent colours.

  3. 03

    What's the goal?

    What should the site do? Get sign-ups, book calls, sell products, showcase work, generate leads, drive newsletter subscriptions. Goal shapes the structure and CTA.

  4. 04

    Set the vibe

    Tone (professional, friendly, bold, premium, playful) and hero layout (centred, split, full-bleed image, video background, animated headline, etc.). This shapes the whole build.

  5. 05

    Typography and feel

    Font mood (modern serif, geometric sans, clean tech, editorial, etc.), corner style (sharp, rounded, pill), animation level (none, subtle, expressive). The finishing touches.

  6. 06

    What device?

    Mobile-first, desktop-first, or balanced. Drives layout decisions and image sizing.

  7. 07

    Build the layout

    Pick which sections to include (hero, features, pricing, testimonials, FAQ, gallery, contact, etc.), pick an image style (real photos, illustrations, abstract), set the main CTA text.

  8. 08

    Final briefing

    Logo upload, target audience description, anything specific you want included. Free-text field for "anything else BuilderWeb should know".

Skip any step you do not care about. BuilderWeb infers reasonable defaults from earlier answers.

Step 3 of 5

Watch the live preview build

BuilderWeb generates the site in front of you. Real copy written for your business, real layout for your style choice, real images. Hero, sections, CTAs, navigation, footer, schema. Not a wireframe. Not a placeholder. Under a minute, end to end.

If the first version is not right, regenerate. Different palette, different tone, different hero, or pick a different template and the content reflows. The free tier counts message credits, not generations within those credits.

Step 4 of 5

Edit by chat in the editor

The editor is a continuation of the same chat experience you used to build the site. Three ways to edit anything:

Type what you want changed

  • Make the hero punchier.
  • Swap the photo in the about section.
  • Add a pricing section with three tiers.
  • Friendlier tone on testimonials.

Click and edit inline

Click any heading, paragraph, button, image or section. Edit it directly. The change is reflected in the preview the moment you save.

Switch templates mid-edit

Pick a different template. Your existing content (copy, images, brand details) reflows into the new layout. No starting over.

No code, no design degree, no manual fiddling.

Step 5 of 5

Publish

One click. The free tier publishes to a builderweb.online subdomain (e.g. yourbusiness.builderweb.online). The Pro tier (£12 per month) lets you point your own custom domain at the site.

Sites are hosted on Cloudflare's global network. Static HTML, fast page loads, Core Web Vitals pass by default. No plugin updates, no slow rendering, no third-party scripts you did not approve.

Want to keep editing later? Open the editor and chat. Changes are live the moment you save.

Behind the scenes

The AI search part you do not have to think about

Every BuilderWeb site quietly ships with five technical signals AI search platforms read before recommending a result. Schema.org markup. llms.txt. RAG-ready content structure. Identity clarity. Crawler permissions. You do not need to know what any of those are. We attach them automatically. The result is that ChatGPT, Google AI Overviews, Perplexity and other AI tools can find and quote your site without you ever opening a single SEO settings panel.

If you want to nerd out on the detail, we have a dedicated page for that.

See the AI search detail →

Common questions

How long does it actually take? +

Most people finish a first version in 20-30 minutes. The questionnaire takes about 5-10 minutes depending on path. Generation is under a minute. Editing time depends on how much you tweak.

Do I have to pick a template? +

No. The start screen has four options: pick a template, design from scratch, Quick Start (fastest path), or upgrade an existing site by URL. Templates are a starting point, not a constraint.

Can I change anything after the site is generated? +

Yes. Every word, every image, every layout, every colour. You edit by typing what you want changed in the chat editor, click directly on any element to edit it inline, or pick a different template and BuilderWeb re-flows your content into it.

What if I do not like the first version? +

Regenerate as many times as you want. Different palette. Different tone. Different hero. The free tier limits monthly message credits, not the number of generations within those credits.

Can I use my existing website as a starting point? +

Yes. The Upgrade Existing Site path on the start screen lets you paste your old site URL. BuilderWeb pulls the existing copy, structure, and brand details, then rebuilds them on a modern AI-search-ready foundation.

What about images? +

Every template ships with placeholder photography you can keep or replace. Drag and drop your own photos, or pick from the curated stock library inside the editor.

Is the published site fast? +

Yes. BuilderWeb sites are static HTML on Cloudflare's global network. Core Web Vitals pass by default. No plugin bloat, no slow rendering, no third-party scripts you did not approve.

Build yours now

Free tier, no credit card. About 30 minutes to a published site.